6Sep/090
On Innovation
Innovation. There are few words that during the last few years have been so hyped, so discussed and so favored as the key to corporate success. Academics as well as practitioners have embraced innovation as "the thing" that not only is a pre-requisite, but if properly managed, will lead to competitive advantage. But what do we really mean when we say "that's an innovation" or "that's innovative"? Given the vast array of definitions that exist it is not easy to pinpoint the core meaning, but
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